PPC advertising gives your website the opportunity to display top positions on search engines and appear on relevant partner websites. This delivers an instant surge of traffic to your website and also compliments your existing SEO strategies.
There is a science to finding high numbers of low volume keywords (very specific long tail keywords) that are less expensive to advertise on. These can be used to hedge against the more expensive high volume keywords, significantly lowering the average cost-per-click (PPC) across your entire campaign.
At Transco Labs, we offer complete PPC development services or overhaul of an existing pay-per-click campaign as well as ongoing optimization and management services. Whether you need month-to-month management, a new set of eyes on a campaign, or a complete rebuild for your internal team to manage, we are here to help bring results!